Episode #38

 
 
 

I Hope You're Not Doing Frankenstein Marketing

Remember the guy with green skin and a pudding bowl haircut who was created out of an assortment of odds and ends? Well, that's how many companies choose to market themselves (or allow themselves to be marketed) - nothing works together seamlessly, there's no consistent brand, messaging or look and feel. Learn why this could be the reason your response rates aren't an awfully lot higher.

 
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Episode #39

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Episode #37