Episode #22

Not Always About The Slam Dunk,
Marketing Is About The Pivot

Have you racked up your fair share of marketing failures? Good. That means you're testing and innovating and always on the hunt for better response rates. With every campaign that's flopped, there's an incredible learning opportunity, but few businesses pause to take in the lessons and instead just dive headlong into the next, and the next - chasing that elusive marketing silver bullet. Take a listen and you might discover that slam dunk campaign is right under your nose... that it just needs a few small tweaks ...